Remote Director of Marketing
Greenback Expat Tax Services

Headquarters: Remote

Time zone: we’re looking for someone who is in a fixed time zone +/- 3 hours from EST. We’re not looking for long term travelers/people who aren’t in the same time zone most of the year.Greenback Expat Tax Services is a company that specializes in preparing tax returns for Americans living overseas. We are a highly energetic, positive, resourceful team working virtually across the globe. We believe that executional excellence is the key to success. We are currently seeking a Director of Marketing that can manage our new customer acquisition and customer experience end to end for the business.
This role will have three direct reports: Marketing Operations Manager, Marketing Product Manager, and New Customer Acquisition + Brand Manager, as well as freelance specialists in areas of web development, design, SEO, etc.
What You Will Do: 
In collaboration with the CEO and the COO/Integrator, and supported by a high energy and talented team, the Director of Marketing will be 100% in charge of all the marketing activities for our business. You’d be responsible for crafting and then executing against marketing campaigns that help us acquire new customers and retain them year over year. If that sounds like a challenge that excites you, read on!
Using a mix of tried-and-tested practices, your creative ideas, and digital marketing prowess, the Director of Marketing will create marketing campaigns to help us GROW! Our current growth is already impressive, so imagine what you can do at the helm! The types of channels we use now are SEO, SEM, social media, email marketing, webinars, PR, and partnerships. You need to not only be able to constantly tweak and improve on what we already do but also think bigger - looking for ways to really stand out and above a crowded landscape of tax preparers and find a way to make the Greenback brand shine and really strut our stuff, to show expats why we’re the best tax preparer in the market!
Your Qualifications:
You LOVE and admire brand strategy and marketing!
Inbound marketing comes naturally to you- you know funnels, buyer personas, and geek out on using data to always be improving. 
You can execute with grace, juggling multiple channels, freelancers, and team members without breaking a sweat.
You’re a technical genius and organized to a fault.
You’re independent, a team player, and like a challenge.
You’re excited to get under the skin of our customer's needs (US taxes and living abroad).
What We Offer:
About Greenback: 
Greenback makes life better for Americans living abroad and aims to take away the anxiety and hassle of helping US expats become and stay compliant with their US taxes while overseas. 
Company Values: 

To apply:

Posted about 2 years ago